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Search Engine Optimization: High-level SEO Audit will save your life

I Strongly recommend you to do this High-level SEO Audit, every month for your website. SEO Audits contain both an internal analysis and external analysis. You gain a general understanding of your share of the Search Engine Optimization market (external) while identifying how well your website is optimized to obtain additional market share (internal). If you want to dig a little deeper into your market share, a more in-depth Search Engine Optimization Market Share Report can be created.

But, like most other things, you have to take this with a grain of salt.

Yes, a High-level SEO audit helps us determine how our website is performing. But, if you are a small website, you do not have to overdo it. Concentrating on stats can be a waste of time especially if there are other things that you have to take care of.

But, if you are a medium sized website and you noticed a drop in traffic, perhaps it’s better to perform a timely audit and discover the root of the problem.

Here are some High-level SEO Audit Which is your search engine optimization

SEO Audit

1). Traffic Growth Audit

You have to check monthly organic traffic growth for each URL. Due to continuously changing Google algorithms and higher competitiveness in the SEO industry the chances are higher that each of your page rankings might increase or decrease which leads to a drop or growth in traffic.

Keeping an eye on all pages will help you improve content on drop pages, and regain the lost traffic.

Of course, it will take a lot of time to create this report. I created a small tutorial which will help you get this report ready in less than 10 minutes

Search Engine Optimization

2). Link Growth Audit

Links are the backbone of SEO. I strongly recommend you to check your backlinks(root domains) every month.

Let’s assume that last month you have 300 backlinks to your website if you have 350 backlinks then it’s quite natural. However, if you see 500 or 1000+ Backlinks then it’s quite suspicious. Sometimes you will see 10 times more backlinks. It’s a clear indication that somebody is trying to harm your website. This personally happened with one of our websites.

Always keep an eye on new backlinks. If you find any spam backlinks, kindly add them to the disavow file.

High-level SEO

3). Technical SEO Audit

Sometimes we may overlook some technical mistakes which will lead to a drop in traffic. For example:

  • Indexed pages will be higher than the original pages on the website.
  • Page speed for each page will go down due to a few tech updates.
  • A website will have downtime due to hosting issues.
  • Hackers will install malicious scripts etc.

I strongly recommend having a weekly check for technical issues, so that you can prevent major traffic drops.

Best SEO Internship and Training Company in Jaipur

If we talk about today, Starting a Career in SEO is a very good decision. The Demand of an SEO Expert is on high. Many businesses are moving to online and competition has also increased. Every business wants to be on top and for that, they are putting lots of effort. Here SEO demand occurs to optimize the Search Engine. Search Engine Optimization helps to rank up the business. SEO Internship in Jaipur

Here we will understand how it all works:

What is SEO?

Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

What Benefit a Business can get from SEO?

  •  SEO will bring quality traffic when you want to attract visitors who are genuinely interested in products that you offer.
  • Once you have the right people clicking through from those search engine results pages (SERPs) then SEO will bring more traffic (Quantity of Traffic will be high).
  • Business will get organic Traffic via SEO and cost will be reduced. It means any business don’t need to invest in paid Advertisements.

How Can You Make A Career in SEO

If you’re a graduate looking to move into online marketing, you could do very well for yourself in SEO. Here’s the guide to get a job in search engine optimization (SEO) and make a rockstar career for yourself.

Pull together some basic skills

If you want to get an edge over the other applicants for your first role there are some skills that will put you leagues ahead of the others. Being able to look at a website and show an understanding of the basic SEO principles that underpin its success (or failure) is a great first step.

Read up on basic SEO and start to apply it

There are a few really good websites that can give you a solid kick start into the industry. One of the places I really learned about SEO was SEOmoz. It is still one of the most definitive and complete guides to the fundamental principles of SEO.

Understand the fundamentals of link building

Some SEO’s feel that link building is the hardest part of their job. Do Study on link building and how it works. link-Building is the most important part of Off-page SEO.

Go For internships and Training

Your next move is absolutely vital. Now Apply for internship or Training in SEO Service provider Company. Currently, We are also hiring for the internship that I will discuss next. After getting trained you will have more chance to get a good job with sufficient package.

Vmayo: Best Company for SEO Internship in Jaipur

If you are looking for SEO Internship in Jaipur then Vmayo will be the best Answer. We are currently looking for candidates those are interested in SEO. Vmayo has a Team of SEO Experts that will train interns. They will give daily tasks to every Trainee and teach them about the latest SEO Techniques. We will provide Advanced SEO Tools to work like Google Analytics, Webmaster, Semrush, Alexa ranking etc.

Full information about the internship is given here:

Duration: 6 months

Stipend: 3000-5000

Job Summary :

Off page SEO

– link building

– Guest posting

– All Other Off-page Activities

On Page SEO

– Check broken links

– Do regular updates on Website

– Plan SEO Strategies

– Key Tracking and Reporting

*Candidate Should have knowledge of SEO Tools (Google Webmaster, Google Analytics, Semrush, Alexa Ranking).

*Candidate Should have Good Written Communication Skill.

How Marketing Has Changed and Why It Matters

The marketing has Changed

Ten years ago, people went to one or two websites when looking for a product, and made a decision based on that information. Today, however, the information available about products is almost endless. Without practically limitless data online, customer reviews, and countless vendors to purchase from, the purchasing power is in the customer’s hands more than ever before. When we started using the phone instead of the letter, or mobile phone instead of the landline, our lives changed in significant ways. New communication tools have meant lost industries and jobs as well as new opportunities. The same is and will be true in marketing so we should not deny the major changes that face us.

So, one important change in marketing is its intimate connection to technology which should make us question the status quo every day. And there are more:

Marketing and its tools change so quickly, that your marketing team needs to become a research department

You can’t simply attend a marketing conference once a year and expect to keep up. You really do need to find curators and be your own curator of what’s important in the cutting edge of marketing. Are you aware of how platforms like Pinterest or Vyou could be used in your business? Do you know the research on how people actually use Facebook or any of the other platforms? Are you aware of cutting-edge developments and case studies on social media measurement?

The changing tools of marketing mean that your initiatives have to shift

A video is one example. If you haven’t started to use your smartphone and inexpensive video cams to use video more this year to introduce your website, answer customer questions, and communicate one on one, you’re not even using the tools to their advantage. If your focus is totally on words, it’s as if you’re still sticking a stamp on all your letters and taking them to the post office. Here are eight inexpensive, highly effective ideas for using video to wow your readers that you can implement today.

Your entire business has to change to accommodate the use of social media

Before marketing became social, the rest of the business didn’t have to revolve around what you were doing in your department. Today, your company needs to be an open book. It’s more important than ever to break down departmental silos because your customers don’t care and they are in control now.

Your marketing department needs to become a media and education department

Marketing has moved from creating punchy little messages to producing content that moves people over a period of time to make you their provider of choice. That means hiring differently, whether they are in-house, freelance or consultants. Some of these talents include video production, writing, editing of text and video, WordPress technical skills, analytical skills.

How you spend your marketing dollars is different

A Facebook business page is free. A Twitter profile is free. How much extra do you need to spend on services, apps, and design? What agency is going to be able to help you make the right decisions at the most prudent cost? How much of the expertise should you bring in-house? Does social media demand more in-house expertise than broadcast media? The budgetary questions are more nuanced. It’s not a matter of buying time and space on someone else’s media. Some of the money that once went into traditional media will move into digital media. Just a year or two ago, few companies had line items for app development, social media monitoring, or training or hiring staff in how to use the new tools. I may be raising more questions than answers here but they need to be asked.

Even the Four Ps of marketing have changed

Brian Fetherstonhaugh of Ogilvy One has spoken and written about how marketing is no longer about Product, Place, Price, and Promotion but about Experience, Everyplace, Exchange and Evangelism. Well, if the Four Ps of marketing have changed, then the textbooks need to be rewritten.

People have changed

You might think that the basic rules of marketing don’t need to change because people don’t change. But people have changed. In three significant ways, your potential customers are different. First, they don’t see themselves as passive consumers. They don’t expect to call your toll free helpline and be placed on hold forever. They expect to get the attention of someone on Twitter or Facebook NOW. And if not, they will get the attention of plenty of others about their problems. Second, their attention spans are shorter. Attention marketing is where there is hope. You can’t just be providing a wonderful product anymore. You have to use your platform as a business to make their lives more meaningful. That’s a tall order for the marketing

 

Top 100 High PR Directory Submission Sites 2018

A web directory is a directory of World Wide Web. Additionally, it is the collection of high PR DIrectory Submission websites which are arranged in different categories and subcategories. The process of submitting your website link to the web directory is called Directory Submission (Off-page SEO Technique).

What is Directory Submission?

It is a process of submitting your site/blog link to web directories. Also, the directory submission sites will add your site in their directory according to the category of your site. Then the web directory will add your blog in a specific category.

If you are thinking how to do High PR directory submission, don’t worry. It’s quite easy. You just have to provide some details of your site to submit your blog. However, there are many directory submission sites, some are paid and some are free. But I will suggest you submit your blog to free directory submission sites.

Directory Submission

Why Directory Submission is important for your Website?

Directory Submission plays a very important role in your Website. It helps to create backlinks for your website, So it is a way to get lead faster.

Backlinks play an important role in increasing the visibility of a site or blog. Additionally, Quality backlinks help to determine how many people like your blog/website. Further, you can only get backlinks by using Off-Page SEO techniques. However, there are different techniques of Off-Page SEO such as blog submission, pinging, guest posting, article submission, search engine submission, classified sites submission, forum submission, video submission and much more.

Here below is the list of top High PR directory submission sites…

Directory

PR

 1.Ironlinkdirectory.com 5
2. add-link-exchange.com 5
3. phplinkdir.com 5
4. linkmatch.info 5
5. hp-links.com 5
6. scrubtheweb.com 5
7. Enforum.net 3
8. Seodirectoryonline.org 3
9. Usawebsitesdirectory.com 3
10. Seoseek.net 3
11. Linkroo.com 3
12. Allstatesusadirectory.com 3
13. Hydeparkbooks.com 3
14. Freedirectorysubmit.com 3
15. Alistdirectory.com 3
16. 1abc.org 4
17. Gmawebdirectory.com 3
18. Galyeannursery.com 3
19. Digitaleveuk.org 3
20. Deeplinksdirectory.co 3
21. Dondir.com 2
22. Contenteurope.com 3
23. Callyourcountry.com 3
24. Callbuster.net 3
25. Businessseek.biz 3
26. Brownlinker.com 4
27. Britainbusinessdirectory.com 4
28. Botid.org 4
29. Alwayslinks.com 4
30. HEBD.co.uk 4
31. intelseek.com 3
32. Jewana.com 4
33. H-log.com 4
34. Eslovar.com 4
35. Thalesdirectory.com 4
36. Directoryseo.biz 4
37. Wwwi.co.uk 4
38. usgeo.org 4
39. hdvconnect.com 4
40. illumirate.com 4
41. Textlinkdirectory.com 1
42. somuch.com 4
43. thinkfla.com 4
44. add-oncon.com 4
45. wewebware.com 3
46. loadspy.com 2
47. gigablast.com 4
48. activesearchresults.com 5
49. a1webdirectory.org 4
50. sonicrun.com 4
51. secretsearchenginelabs.com 4
52. mastermoz.com 4
53. infotiger.com 4
54. 247webdirectory.com 4
55. w3catalog.com 4
56. addbusiness.net 2
57. acewebdirectory.com 2
58 1websdirectory.com 2
59. dizila.com 2
60. momsdirectory.net 2
61. onemilliondirectory.com 2
62. braniewo.net 1
63. Joanna-marach.com 8
64. Generalbusinesswebdirectory.com 2
65. Blahoo.net 2
66. Ananar.com 2
67. Linkpedia.net 2
68. Net-dir.com 2
69. Bari.biz 2
70. Generalshoppingdirectory.com 2
71. Digabusiness.com 2
72. Bedwan.com 1
73. Busybits.com 2
74. Intelseek.com 1
75. likeddot.com 2
76. dir.org.vn 2
77. Caida.eu 7
78. zexro.info 2
79. mugro.info 2
80. abacusseo.com 2
81. triplewdirectory.com 2
82. netinsert.com 2
83. qqpipi.com 2
84. indofeed.com 2k
85. Ecesummit.com 7
86. mccregion6.net 1
87. tele-script.com 1
88. cafeatlantico.info 2
89. bobresources.com 2
90. web-directory-site.com 1
91. directory-listingsnow.org 2
92. alabamaindex.com 1
93. zebralinks.com  2
94 weddo.info 2
95. dir-submitter.info 1
96. ecctrade.com 1
97. idahoindex.com 1
98. 1m1.biz 1
99. Vip7star.com 6
100. bobresources.com 1

Link Wheel Strategy for Advanced SEO

You all have been struggling to create backlinks to your websites so that it gets good ranking in the SERPs. Let us introduce the link wheel technique, with the help of which you can get a higher ranking or a better position of your website in the search engine and get more traffic to your website.

The link wheel used by many bloggers and SEO experts especially for event blogging to get the best results in a limited span of time. And here we will show you the complete link wheel technique tutorial. However, it is not easy to accomplish this technique and requires to be performed with a lot of dedication and alertness.

What is the Link Wheel Technique?

Link wheel is an advanced SEO strategy, which is overlooked by many. People assume link wheel to be a link building strategy or technique. The idea was to create a pattern of links from one website to the other and finally to the main site. Majorly it falls under search engine optimization. However, we can use social media techniques as well as create the link flow.

It is a smart technique to get targeted traffic to the website and increase its ranking by creating a link wheel among small private blog networks and social media properties. In simple words, to create this, we need to create some blogs and link them with one another.

The Evolution of Advanced Link Wheel

Initially, there were many webmasters who didn’t appreciate the practice of the basic pattern to create backlinks to their websites for the enhancing the ranking, so the basic link wheel is not effective nowadays. Moreover, this practice was quite easy for the crawlers and robots to track the activities of the website owners as a result of which one can easily get penalized for the manipulation of the rankings.

How Can You Promote Link Wheel Technique For Your Site?

Every blog that you have created do social bookmarking on them.

  • Use only high-quality content
  • Don’t use automation
  • Use diversified keywords and mix up with the similar or related keywords. Avoid using exact keywords in the anchor text
  • Created limited and quality links. Do not create too many links altogether.
  • Use social media platform in wheels.
  • Completely randomize your link to avoid footprints.

Link Wheels Are Legal Or Not?

People have a misconception that using link wheel for rank improvement is not legal. It is not. If you have link diversity and are using a good quality content in the blogs, it is completely useful and legal.

However, if you are using trashy or duplicate content with incorrect intentions and poor SEO, it considered illegal. And your site penalized by the robot. This is why it considered as a “Black Hat Style”. Also, do not use any automatic link wheel services as most of them will probably be spammed.

And the idea behind link wheel creation was to share the spam link content with a user-generated website which has a decent ranking on the search engine. E.g. WordPress, Blogger, Tumblr, etc. We can also call this content as junk content. And Google won’t find out the difference because there are already so many links on the above sites. The junk content and spam links.

Digital Marketing Technologies: A short Summary

What is digital marketing?

digital marketing is the marketing of a product or services through the digital technology like the internet or digital channels, social media, mobile apps.  If you have small businesses and you want to promote digitally, Then the best way is digital media like a website, mobile apps and social media to promote your business. Digital Marketing provides your business with a new era where your business product and services are more visible to the customers.

Why digital marketing?

Marketing has always been about connecting with your audience in the right place and at the right time. And, It means you need to meet them
where they are already spending the time is internet or digital channels, social media, mobile apps etc. So, that’s why digital marketing is the best way of marketing and the best way of connecting with the audience through the digital technology.

Digital marketing Technologies

Digital marketing technologies are the series of actions that are going to help you achieve your goal’s using online marketing.
Top digital marketing technologies are as following:

Search engine optimization (SEO)

Search engine optimization (SEO) increases the visibility of the website on the search engine with help of the keyword and the keyword is the when the user writes the queries on the search engine that is called the keyword

Social media optimization (SMO)

social media optimization it used to promote the website and create the visibility on the social platform. It promotes your brand and your content on social media channels to increase brand awareness, drive traffic. This lets you generate leads for your business. Platforms like facebook, twitter and LinkedIn etc are the top social media optimization platform.

Email marketing

The use of email- to develop relationships with potential customers or client. And email marketing is the one segment of internet marketing. So basically, the use of email to promote the product or services for the higher approach. And Email marketing is a popular way for businesses to reach customers.

Mobile Marketing

The Mobile has become an integral part of our life. And the consistent use of smartphones in daily life shows mobile marketing is an easy way to reach the audience through the email, social media platform, websites, mobile apps etc.

Mobile marketing is a multi-channel, digital marketing strategy. And reaching a target audience on their smartphones, tablets, and/or other mobile devices- via websites, email, SMS and MMS, social media, and apps- became easy.

So, today most of the businesses upgrading their traditional marketing in digital marketing. It saves their time and they don’t need to put more money as compared to traditional or door marketing. Online marketing provides more flexibility to business and generates lead fast. A case study says that more than 75% of business moving to online and doing transactions online. So, in my opinion, Digital marketing is the future of marketing.

Top 4 Actionable Tip How to Write Good Content in Digital Marketing

A short guide with actionable tips to Write Good Content in Digital Marketing.

You have optimized your links, your H1 and P tags are perfect, what to do now. Well as stated it can take some time before the listings start hitting you and you can see the fruits of your labor. So what do we do waiting for the SERPS to start listing your site on the first few pages? You start writing more good content, yes more good content.

Here are Top 4 Tips How to Write Good Content in Digital Marketing

Write Good Content in Digital Marketing.

Write More Content Then Select One.

The search engines like content’s, their whole point of existence are to spider and index contents, rate and categorize what they just index and make sure that the user can find this content. And this is exactly what you should create good content for those little search engine spiders to eat. Write like a madman, and I do not mean just optimized text. Write content that is relevant to the products you intend to sell but don’t just write copy. You should write good content that you would be interested in reading yourself. If a user hits these pages in the SERPs, you want him to stay, learn more and possibly buy something or click on one of your advertisements.

Ok, I am done writing now what?

If you are done good writing, double it, the more, the better. A nice place to start of would be 50 pages of 400 or more words. I know that is about 20000 words, but it’s on the topic you should love, you’re selling it aren’t you?

Write More Interesting Content.

The problem with most content written for the search engine is it’s dull and not very interesting. It cannot be stated enough if you have interesting reading material you will get better and more traffic to your site. Study the topic most closely related to the products you offer on your website and write a nice 50-page document about it. If you are trying to sell holidays your best bet is to grab users with interesting travel guides. It would be of little use to write about search engine optimization, as the traffic will be very uninterested in your products; they are looking for SEO to help optimize their site. You can take the good content in digital marketing idea from other sites using the best paraphrase tool by SEO tools center to rephrase the article.

Writing Honest Product Comparisons.

A perfect and easy thing to write or get others to write them for you is product comparisons. The best thing would be to write honest product comparisons on the items you are selling on your website. So that makes people believe that what you are writing is an unbiased comparison between the products. Don’t get me wrong with the make people believe the statement.

You should never lie and always try to play it by the book. You just want your reader to believe it as much as you do. If you are having problems writing them yourself pay someone to compare the products you are selling. For you, it should not make to much difference if someone comes in on one of these pages and buy’s product a or b, you should be happy they came in and bought any product. So that you would not have this customer if the comparison was not written.

How To Get Free Good Content for Digital Marketing?

Some of you and perhaps all like the idea of things for free. I for sure hate working hours on end, doing tedious tasks while you could get someone else to do it for you. There are also several ways to get good content for free and take the strain off your back.

  • Steal the Good content from other sites, very naughty and can get you into serious problems.
  • Getting the user to write for you. You also need some sort of user base for this to work.
  • Aggregate the content of some news sites do.

Best 6 Ways How Can Improve Your Website Conversion Rate with SEO Services.

How can you improve Website Conversion Rate by organic SEO Services method?

Conversion Rate Optimization (CRO) and SEO (Search Engine Optimization) are practically two different processes in Digital Marketing. But the results which they achieve complement each other. Conversion rate measures the number of visitors who have come to your website and have followed the calls to action. Which means that who have actually purchased your products or services.

People often wonder whether their SEO strategies for their website are in conflict with CRO strategies. It is interesting to note that at different stages of the marketing funnel. So that you need to design different SEO pages and different CRO pages that complement each other. Google search engine crawls to cater to both user needs (Keywords based search) and to give a solution to their problems (CRO focused page)

SEO Services in a broader sense means. That attracting visitors to the website by achieving a higher ranking in the organic SERP’s (Search Engine Result Pages) of search engines through the use of keywords.

SEO Services is all about strategies used in ranking better in search engine results through keywords’ placement, website structure, internal linking, link building and others. CRO focuses on competitive analysis, post-test analysis, qualitative and quantitative research, testing of on-site elements and other such strategies, which will optimize your conversion rates. The SEO Services works in the direction of attracting visitors to your website and CRO encourages the visitors to take specific actions.

SEO Services develop into the understanding of the algorithms of search engines. CRO concentrates on understanding the user’s behavior.

A strong data pool is required for defining both SEO and CRO strategies. CRO processes are highly dependent on data procured from SEO results, as CRO is heavily data-driven.

This is some of the strategies which can be implemented in both CRO and SEO to increase the search rankings website conversion rate are:-

Website Conversion Rate SEO Services.

Use Entry Page ‘Scent’

A source ad or an organic search result should always open a specific landing page connected with it to ensure effective conversion. If you click on the ad and you land somewhere else than expected then it is a waste of time. The visitors are reassured by ‘information scent’ that they are in the right place. The scent sequence provided assures whether the visitor visiting the website stays on the website to complete the purchase or leaves immediately.

Optimizing The Age With Scent:-

  • Follow the instructions provided by Google in placing dynamic search ads for category pages.
  • Always remove out-of-stock products from search results.
  • Have a well-defined and clear site structure.
  • Use keywords to adjust your layout.
  • Always match H1 heading with the title tag.

Avoid Duplicate Content

Duplicate content on your website affects your ranking on the SERP’s (Search Engine Result Pages). And it will affect your website conversion rate. Particularly in e-commerce websites, there is a possibility of duplicate product descriptions. Hence, you must ensure that each copy of product description is unique and it will give flair to your product descriptions.

Give Enhanced Product Images

Many companies feel that giving high-resolution and high-quality images to their products and services on their website is enough to increase website conversion rate. But this is a wrong notion; in fact, you need to optimize the images for search engines. The search engines of the present day are not capable of detecting the meaning of pixels or images. Hence, you have to use the keywords for the image ALT tags. The search engine robots search your image based on such keywords. This practice will positively affect your website conversion rates.

Use Long-Tail Keywords

The search engines are becoming more complex day by day, and they are giving more importance to semantic search. This fact has made long-tail keywords play an important role in providing higher search rankings to even small company websites. That find fetching higher ranking in SERP’s difficult with basic search terms.

Use Crawlable URL Structure

If you use crawlable URL address for your website then you can expect to gain higher ranking in SERP’s by attracting more visitors. By giving a searchable URL structure, you make it easy for the search engine in finding your website and to know what it is offering and its use to customers. So that with a well-defined URL, the user can identify the uses of the website much faster and may stay at the website for a longer duration as it is relevant to the user. There is also a high possibility of users getting converted to customers.

Apply Rich Snippets

Snippets are the small descriptions that come just below the URLs of your websites on the search results page of Google. They give the user an idea regarding the nature of the website and allow you to stand out from other thousands of search results. If you use keyword rich snippets. The possibility of your website gets higher rankings in the SERP’s increases and as a result. The website conversion rate for your will also increase.

Website Conversion Rate SEO Services.

The highest website conversion rate ensures increased profits and growth of your company.

Hence, I would suggest the companies having their own websites to use above stated SEO Services technique. This is to increase their page rankings in the SERP’s and to achieve the highest website conversion rate.

Best SEO Tips to Optimize Search Engine

Do you know 81% of businesses research their purchases on search engines?

As we already know SEO is playing a huge role in digital marketing strategy.

There are various commercial enterprise Owners and digital marketers Use search engine optimization. Search Engine Optimization helps them to their rank websites and generate sales online in addition to Offline that indicates a great online Presence.

Right here are the most important techniques you can use in 2018 to grow the price of your search campaigns.

Search Engine Optimization

Search Engine Optimization Provider

Best Proven SEO Tips

Create Title Tag With Main Keyword

Tittle must be unique, brief and descriptive which describes with relevant keywords.

Selecting Profitable Keywords with Low Competition

If you want to Rank for a Particular Keyword, then picking the right keywords are very Important. If your Site is new and you want to rank for high search volume keywords then it is would take a lot of time to rank.

Use of the “Descriptive” Meta Tags

Make Meta Description unique and short because it will Cover everything about the Web page.

It is not used for ranking purposes, but it is still important because it’s commonly displayed in search results as a descriptive snippet of your site.

Enhance the Structure of  Your URLs

Focused to make readable URLs because search engines understand the context of your page. So they also help real people make decisions about the content of the page.

Make Mobile Friendly

The Future of the Internet Marketing is Mobile, If you are not Optimizing your Site for Mobile Devices then you are out of trend Marketing.

Make Your Site Easy to Navigate

Navigation is one of the best things for search engines. So allow users to easily backtrack by providing them with ‘breadcrumb lists’ (e.g. “Home > Resources > Articles > Blog”)

Right Keywords in ALT Tag

Anchor text is the readable text of a link as it appears on a page, Suitable anchor text makes it easy to convey what content is linked.

Use Heading Tags Appropriately

Use heading tags to emphasize essential textual content. Heading tags are H1, H2, H3 and so on. They may be used to signify headers and sub-headers on the web page, and to set up a clean hierarchy.

Offer Quality Content

search engines like Google rank websites higher after they offer high-quality content material. Having a great readability of the webpage or blog post performs a major role in terms of engaging people to stick on the webpage, that is an indirect technique to search engine optimization.

Promote Your Website in the Right Ways

Promoting your new content will lead to faster discovery by those who are interested in the same subject. Make your Website more resourceful and authentic, don’t make like a spammy site just adding Links.

In the meantime, let us know what you think will be the best SEO strategy for your business in 2018 in the comments below or contact us for any guidance.

 

 

 

Effective Online Marketing: Best way to generate Lead

There are several ways and means of really bringing out the very best in a Digital marketing strategy. Understanding how online marketing works is of vital importance. Online marketing gives business owners the freedom to advertise and promote their products or services and receive an immediate response. Business owners can reap the benefits of this method of marketing as it is inexpensive and easy to start. All you need to do is choose an advertising medium that works for you and your businesses objectives. Your site will ultimately receive more traffic and thus more sales.

Best Online Marketing Solutions

Types of Online Marketing Strategies

The sole purpose of effective Digital marketing is to utilize the strategy that has the lowest possible cost and risk investment, in order to mmaximizesales potential and receive a high return on investment (profit).

Advantages and Benefits of Digital Marketing Include

Cost Effective

Advertising online offers one of the most cost-effective methods of marketing available in comparison with other mediums. Business owners are able to create, deliver and execute an online marketing campaign to a full spectrum of viewers, spending only what’s necessary in order to reap maximum rewards later on.

Online marketing allows for statistics to be measured more effectively

Virtually all elements of an online marketing campaign can be traced and tested in some way. Tracking and measuring is done almost instantaneously since online marketing encourages interaction by clicking on the ad and visiting the website, as well as other target actions.

Pay Per Click Advertising 

It is the most effective way to generate immediate traffic. Advantages of this form include only paying when a user clicks on your ad. The source of traffic easily tracked as well as identify which ads are achieving the best result in a campaign, and target an audience more specifically.

Online marketing campaigns

We can Implement it much faster than traditional forms of Marketing, reaching a targeted audience within a matter of days and in some cases, hours. Hence online marketing provides a greater flexibility level whereby campaigns altered to test new markets, evaluate new programmes and make changes more specific to a targeted market.

Search Engine Optimization

SEO companies who specialize in helping companies best market their products and services online can successfully place them on the top or first page of major search engines and directories, such as Google, Bing, and Yahoo.

Target Audience Closeness

Online Marketing enables marketers to get close to a targeted audience and remain that way. Internet consumers are growing in numbers and staying online for longer periods. So a complete marketing cycle from A to Z achieved with online marketing offering the opportunity to create an initial brand awareness right through to customer purchases. Since internet consumers are adapting their lives to suit a variety of elements available for them to do and use online marketers, are able to capitalize on providing these opportunities.

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